Improve your product or service using the SCAMPER framework

Use the SCAMPER framework to help you improve your product or service.

The SCAMPER technique is a way I learned from The Innovators Toolkit to help ask the right questions to  make your existing product or service better. 

For me frameworks help guide you through a process to get a more favorable result.

SCAMPER is an acronym that stands for,

Substitute 

Combine 

Adapt 

Modify/mirror/distort 

Put two other purpose 

Eliminate 

Rearrange/Reverse 

Here are some questions you can ask for each of these steps. 

Substitute 

What can I substitute to make this better?

How can I substitute the place time materials or people? 

What would be the impact of this?

Combine 

What processes people products are components can be combined to add more value?

Where can I create synergies? 

Adapt 

What part of the product or service can be adapted or changed? 

Modify/mirror/distort 

What would happen if I modified the process in a certain way?

What if I exaggerated a feature or component more?

Put to other purposes

What other market could use this product or service?

Who else could use this on a slight variation of this? 

Eliminate 

What would happen if I removed this part or that part of it?

How else could I achieve the solution if I couldn’t do it this way?

Rearrange/Reverse

What if I did this in a different order?

The whole purpose of these questions is to help generate ideas for improving your product or service. 

I love frameworks and acronym tools like this. 

What are your favourite frameworks? 👇

 

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